Website copy.
noun; a set of pages of information on the internet about a particular subject, published by a single person or organisation.
The skinny.
For those of you in the world of business, your website is your virtual front desk. As for you folks in retail, consider it your virtual shop front. In other words, your website is your numero uno chance to make a killer first impression online. The last thing you want is to stumble over your words, trip down the stairs, fall flat on your face and wonder where all your business went.
We’ll tell you where it went – wherever you’re not.
Let us help you lure them back with compelling copy that clearly communicates what you do, how you do it and why this right here is a ‘shut up and take my money’ moment for anyone visiting your website.
This gig includes:
Idea generation
Tone of voice guidelines
Website structure recommendations
Business founder interviews (via phone, video call or face-to-face)
Content creation (including keyword research and SEO)
Approval process management
Sub-editing and proofreading
Design
Looking for something else?
Content strategies
content [ˈkɒntɛnt]
noun; something that is to be expressed through some medium, as speech, writing, or any of various arts.
Blogs
blog [blɒg]
noun; a regularly updated website or web page, typically one run by an individual or business, written in a conversational tone.
Articles
article [ˈɑːtɪkl]
noun; a piece of writing on a particular subject in a newspaper or magazine, or on the internet.
Social media posts
social media [ˈsəʊʃəl ˈmiːdiə]
noun; forms of electronic communication through which users create online communities to share information, ideas, personal messages, and other content.
Ghostwriting
ghostwrite [gəʊstraɪt]
verb; to write for and in the name of another.
Enewsletter content
enewsletter [iːˈnjuːzˌlɛtə]
noun; a newsletter published in electronic form.
Email template copy
email [ˈiːmeɪl]
noun; messages distributed by electronic means from one computer user to one or more recipients via a network.
Press releases
press release [prɛs rɪˈliːs]
noun; an official statement delivered to members of the news media for the purpose of providing information or making an announcement.
Media pitches
pitch [pɪʧ]
noun; a brief letter, email or phone call offering a news story to a journalist or editor.
Ebooks
ebook [ˈiːbʊk]
noun; a digital book consisting of non-editable text, images, or both, readable on a computer or other electronic device.
Design
design [dɪˈzaɪn]
noun; the art or skill of combining text and pictures in print or digital publications.
Consulting and mentoring
mentor [ˈmɛntɔː]
noun; an experienced and trusted adviser.
“When deadlines are tight and you need accurate, entertaining, thorough and well-researched writing, Steph is absolutely the one to call on. Reliability is currency in any fast-paced editorial environment, and Steph has proved time and time again that she is worth her weight in gold.
— Greg Barton, Acting Editor / Insurance Adviser magazine