We write good stuff.
Not stuffy stuff.
Business content doesn’t have to be stuffy and boring. Shocking, right?! We work with B2B brands to create editorial-style content with the right dose of personality, helping you form memorable connections with your customers, clients and prospects.
Building your brand’s content is a big deal.
To get it right, you’ll need a team that:
Asks the right questions to get to the core of your brand.
Understands the best strategies to achieve business outcomes.
Has extensive experience writing across a variety of genres and industries.
Is reliable, efficient and cost-effective.
Takes the stress out of all things word-related.
Has a bunch of satisfied clients ready and willing to vouch for them.
Knows what they’re doing.
Luckily, you've just stumbled across one.
Over the years, Steph and Martin have created content for many brands, including…
Content strategies
content [ˈkɒntɛnt]
noun; something that is to be expressed through some medium, as speech, writing, or any of various arts.
Website copy
website [ˈwɛbˌsaɪt]
noun; a set of pages of information on the internet about a particular subject, published by a single person or organisation.
Blogs
blog [blɒg]
noun; a regularly updated website or web page, typically one run by an individual or business, written in a conversational tone.
Articles
article [ˈɑːtɪkl]
noun; a piece of writing on a particular subject in a newspaper or magazine, or on the internet.
Social media posts
social media [ˈsəʊʃəl ˈmiːdiə]
noun; forms of electronic communication through which users create online communities to share information, ideas, personal messages, and other content.
Ghostwriting
ghostwrite [gəʊstraɪt]
verb; to write for and in the name of another.
Enewsletter content
enewsletter [iːˈnjuːzˌlɛtə]
noun; a newsletter published in electronic form.
Email template copy
email [ˈiːmeɪl]
noun; messages distributed by electronic means from one computer user to one or more recipients via a network.
Press releases
press release [prɛs rɪˈliːs]
noun; an official statement delivered to members of the news media for the purpose of providing information or making an announcement.
Media pitches
pitch [pɪʧ]
noun; a brief letter, email or phone call offering a news story to a journalist or editor.
Ebooks
ebook [ˈiːbʊk]
noun; a digital book consisting of non-editable text, images, or both, readable on a computer or other electronic device.
Design
design [dɪˈzaɪn]
noun; the art or skill of combining text and pictures in print or digital publications.
Consulting and mentoring
mentor [ˈmɛntɔː]
noun; an experienced and trusted adviser.
“We love working with By Wanless. They are an amazing team of professionals who bring a wealth of skills and expertise to their copywriting. We often brief at short notice and they manage to get a sound understanding of the requirements and then have a great ability to deliver at a high level, within tight timeframes.”
— Stephanie George, Marketing Director, Australian Institute of Business